Jazz Odyssey

Syd Schwartz’s Blog (aka a freeform jazz exploration in front of a festival crowd)

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Soundbytes: Monday 2/28/05

February 28th, 2005 · 1 Comment

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"It’s wildly, glorious excessive, indulging the prog-rock impulses that are simply too ecstatic for rock to leave behind." — John Pareles @ the New York Times offers his take on the new Mars Volta album.

"…the result is a homogeneous shitheap of stream-of-consciousness turgidity." Sam Ubl over at Pitchfork has a slightly different viewpoint than John Pareles on the new Mars Volta album.

"Focus groups are toilet paper: They’re only used to cover your ass. You can get
a focus group to tell you anything you want. When we do focus groups, tastings
really, we have two choices: Does it taste good, or does it taste like crap?
Yummy or crappy? Good or bad? It’s not rocket science. And you get really good
information. You have to be careful to make a distinction between getting the
answers you want and honest answers." –the CEO of Jones Soda has a few pearls of marketing wisdom for Fast Company.

Tags: Online Music Marketing · Progressive Rock/Fusion

1 response so far ↓

  • 1 John // Mar 3, 2005 at 3:54 pm

    Meanwhile, HITS is saying that the Mars Volta album could sell 100K in its first week. Wow…

    If so (which I’m not so sure), something tells me that it won’t be completely because of the NYT piece. (Or Pitchfork, for that matter…)

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